Views: 0 Author: Site Editor Publish Time: 2024-11-12 Origin: Site
Haier, which has been deeply involved in the refrigerator industry for 40 years, has not only achieved global market leadership, but more importantly, has won the trust of global users, and created a new ecology of the industry with the strength of the enterprise, that is, "sustainable technology investment, market for innovative products, and satisfaction of user needs".
Sony continues to empower creativity with science and technology and move users with creativity, so as to systematically connect and integrate the strength of hardware and the level of software, creating a new ecology for enterprise development; Meiling continues to make efforts in washing machines outside the refrigerator, seeking new growth momentum and engine; Changhong air conditioning promotes the breakthrough of brand rejuvenation, and TCL technology continues to make efforts on the Mini LED track and continues to advance and invest in the upstream.
Enterprises, markets and users are always the "iron triangle" of industrial development. The needs of users give birth to the market, and the business opportunities of the market activate the development of enterprises. In the home appliance industry, the two-way upgrade and breakthrough between enterprises and users are rebuilding the boundary, space and demand of the market.
According to the Ministry of Commerce's national home appliance trade-in data platform, as of 24 o'clock on November 8, the number of buyers and purchases of household appliances nationwide exceeded 20 million and 30 million respectively. Since the introduction of the state's subsidy policy to support the trade-in of household appliances, household appliance production and circulation enterprises have seized important sales nodes such as "Golden Nine and Silver Ten", "Double Eleven" and "Boutique Consumption Month", superimposed preferential concessions, and the policy effect has been further revealed.
As of the above time, 20.257 million consumers have purchased 30.458 million units of 8 categories of household appliances, driving sales of 137.79 billion yuan. If you add other home appliance categories added in various places, there should be no surprise that the sales of the entire home appliance exceed 40 million units.
In the first 10 months of this year, the total value of China's import and export of goods was 36.02 trillion yuan, a year-on-year increase of 5.2%. Among them, exports were 20.8 trillion yuan, an increase of 6.7%; imports were 15.22 trillion yuan, an increase of 3.2 percent. In the first three quarters of this year, the total import and export value exceeded 10 trillion yuan per quarter, and it showed a trend of increasing quarter by quarter. As one of the "troikas" driving China's economy, foreign trade should empower the transformation and upgrading of traditional industries with new quality productivity, accelerate the cultivation of new momentum for foreign trade, and promote China's economic recovery with high-quality development of foreign trade.
The cross-border e-commerce industry is also ushering in a good situation. A few days ago, the "Several Policies and Measures to Promote the Steady Growth of Foreign Trade" was deliberated and passed, which clearly stated that it is necessary to increase financial support, expand the scale and coverage of export credit insurance, make full use of policy-based loans for small and micro foreign trade enterprises, continue to improve financial services for foreign trade enterprises in terms of credit, lending, and repayment, optimize cross-border trade settlement, and help enterprises improve the level of exchange rate risk management.
The central bank released the report on the implementation of China's monetary policy in the third quarter of 2024, focusing on the home appliance industry, believing that the home appliance industry is an important engine for China's steady growth and consumption promotion, and will continue to accelerate the transformation to quality and internationalization. This shows from one side that home appliances, as a made in China, a Chinese brand, and an industry with competitive strength and leading strength of Chinese enterprises in the global market, will be more supported by national industrial policies in the future.
The central bank report also pointed out that: First, the trade-in policy of consumer goods continues to exert force at the level of subsidies and publicity, which is conducive to further activating the stock market and promoting the upgrading of consumption and industrial structure. The second is to encourage home appliance enterprises to actively expand the international market, integrate the superior resources of the global industrial chain through mergers and acquisitions, and accelerate global layout and technological innovation. Third, with the opportunity of the integration and development of information technology and manufacturing industry, we will continue to deepen the process of domestic substitution, make up for shortcomings, forge long boards, and consolidate the dominant position of the industry.
At present, the home appliance market has entered the era of stock, which has changed from a simple new demand drive to a new demand and stock renewal driven by both new demand. Since August, many places have successively issued implementation rules for the "trade-in" of household appliances, and they have been fully implemented in early September. Judging from the current situation, the effect of the policy far exceeds expectations, which has effectively driven the improvement of domestic household appliance consumption. Whether it is the data disclosed by the Ministry of Commerce or the third quarter report of many electrical appliance enterprises, it shows that the domestic sales of household appliances are gradually improving under the policy drive.
According to the latest VAT invoice data of the State Administration of Taxation, the sales revenue of enterprises nationwide increased by 3 and 1.3 percentage points respectively in October compared with August and September. The trade-in of consumer goods in various places has continued to increase, driving the consumption of household appliances and home decoration to continue to increase rapidly. Among them, the retail sales of home audio-visual equipment such as televisions and the retail sales of daily household appliances such as refrigerators increased by 43.2% and 63.5% year-on-year respectively.
With the deepening of the concept of health, more and more household appliances claim to have health functions such as sterilization, virus removal, air purification, and antibacterial. In the context of standard integration and streamlining, in order to improve the health safety and health protection effectiveness of household appliances, standardize and guide the healthy and orderly development of the household appliance industry, on September 1, 2026, the mandatory national standard GB 44498-2024 "Household and Similar Electrical Appliances - Health Technical Specifications" will be officially implemented. Products manufactured or imported before the implementation of the standard can be sold until August 31, 2027.
In order to allow consumers to have a clearer understanding of the health performance and specifications of household appliances, the health technical specifications for household appliances also stipulate the signs or instructions for use of relevant household appliances. The standard will establish a new standard system for household appliances, enrich and improve the standard system of household appliances, and at the same time will guide and improve the quality and quality of China's household appliances, promote the adjustment and upgrading of industrial structure, further standardize the market, and promote the survival of the fittest.
This year's double 11,The superposition effect of manufacturers' concessions and home appliance national subsidy policies,The price war in the color TV market continues。 85The price of inch TV also fell below 3000 yuan,100Inch large screen TV dropped to about 6000 yuan,It marks that the price war in China's color TV market is fully burning to the large screen。 2024Double 11,It is expected to create the lowest price in the history of color TV,The average size of consumers buying TVs has also shifted from the past 65 inches to 75 inches、85Inches or even larger giant screen TVs。
Ovirivo's analysis points out that the global TV market demand in 2025 is still full of uncertainties. The main reason is the lack of major sports events, and the market is still adjusting at the trough. All panel factories are more cautious about next year's market planning. In addition, in 2025, the global color TV panel industry will also be affected by events such as the shutdown of SDP and the acquisition of LGD's Guangzhou LCD factory by CSOT.
The 2025 Haier Refrigeration Industry Ecological Co-creation Conference was held in Qingdao. This time, Haier chose to no longer be a hotel but an interconnected factory, focusing on products and experiences, perfect integration of online and offline, and also invited users of Haier refrigerators to share their experiences, and launched the 40th anniversary "Qindao" refrigerator. This is a brand launch with immersive participation of users, and it is an ecological co-creation model that provides users with better quality food and life around their needs.
At the meeting, Haier refrigerator debuted magnetron freezing technology, which realizes the fresh flavor of deep-sea fish and shrimp frozen for 60 days by superimposing a steady-state weak magnetic field and constant temperature, with a nutrient retention rate of 98% and an umami substance glycine > 99.999%. This technology fills the gap in high-end fresh storage, preserving nutrients and freshness. At the same time, it marks a new breakthrough in the full-space preservation technology of Haier refrigerators, the only one recognized by the National Award, leading the industry to fully enter the era of magnetron preservation.
In order to stimulate the deep understanding and active participation of all sectors of society in urban carbon reduction and emission reduction, Midea Building Technology recently joined hands with ANTA brand, SEE Pearl River Project Center, Guangdong Zhushui Yunshan Nature Conservation Foundation, Social Investment Value Alliance and other social forces to launch the 4th Building Technology Day "Green Carbon Action Code ZERO" public welfare activity at Pago Chimney Square in Guangzhou, helping the public understand and enhance the awareness and actions of carbon reduction and emission reduction through urban public welfare flash mob and series of activities.
How to clearly practice "dual carbon" in urban renewal and move towards a green and low-carbon urban future requires a consensus from top to bottom. IN 2023, MIDEA BUILDING TECHNOLOGY OFFICIALLY PUT FORWARD THE "GREEN FOR ONE" STRATEGY, HOPING TO ACTIVELY PARTICIPATE IN THIS WAVE OF GREEN TRANSFORMATION AND DEVELOPMENT THROUGH COMPREHENSIVE LOW-CARBON PRODUCTS AND SERVICES. Reducing carbon emissions from commercial buildings is an important proposition for the "subtraction" of urban energy consumption. Midea Building Technology is building a smarter and more comprehensive zero-carbon store solution, and co-building green spaces with upstream and downstream ecological partners.
Highly announced that from November 7 to November 8, Gree Electric reduced its holdings of 6,763,700 shares of the company by centralized bidding, with a reduction ratio of 0.63%. After this reduction, Gree Electric's shareholding in Highly shares decreased from 5.63% to less than 5%. Gree Electric only briefly stated that the change in equity was a transaction based on its own business arrangements, and the company has no clear plans, agreements or arrangements to increase or decrease its interests in the listed company in the next 12 months.
From 2017 to 2018, Gree Electric Appliances twice raised Highly shares, pushing its shareholding ratio to more than 10%. Since then, Gree Electric's shareholding ratio in Highly has basically remained stable, and there is basically only passive dilution or increase due to factors such as additional issuance and cancellation of shares. At that time, Gree Electric said that the purchase of Highly shares was aimed at expanding its industrial chain structure and integrating high-quality industrial resources, and it was clear that there was no plan to obtain control of Highly shares. After years of fair value change gains and losses, the reduction of Highly shares is expected to increase the operating performance of Gree Electric.
The third pole of the cleaning and care industry is slowly unfolding. After accurate insight into the demand, Meiling's first blue oxygen dryer focusing on "baking the sunshine flavor" was officially unveiled. From the washing machine in 2023, to the blue oxygen washing machine in early 2024, and then to the blue oxygen dryer, Meiling has completed the three key pieces of the puzzle in the cleaning and care industry. Meiling has invested in a new production line, and on the day of the press conference, the first blue oxygen dryer has officially rolled off the production line, which also shows its system strength in the cleaning and care industry.
After the end of the college creative design and short video competition held by Changhong Air Conditioning, the winning works of the competition dominated the screen at a number of golden advertising spots at Shuangliu International Airport. Changhong air conditioning has gone through 29 years of history since its inception, in order to promote the rejuvenation and renewal process of the brand, Changhong air conditioning over the years at the same time pay attention to the experience of old users and young users, many interactive and innovative activities, the competition and innovative display of works, to the public to convey the Seiko quality of Changhong air conditioning and the vitality of youth and infinite possibilities.
Hanbo High-tech announced that the company signed an investment agreement with Nanqiao Fund and Southwest Securities Fund to invest in the construction of Bojing Display Technology Project in Chuzhou Nanqiao Economic Development Zone. In order to promote the project, the shareholders plan to increase the capital of Bojing Technology. Bojing Technology recently held a shareholders' meeting to deliberate and approve that the shareholders of Bojing Technology plan to increase the registered capital from 408 million yuan to 800 million yuan. Among them, 30 million yuan was subscribed by the new shareholder Xiamen TCL Technology Industry Investment Co., Ltd.
The project takes the company's holding subsidiary, Bojing Technology, as the main body of the project, with a total investment of 5 billion yuan to invest in MINI-LED backplane, LCM, backlight module and PCBFPC projects. Bojing Technology is the main body of the project implemented according to the development planning and business needs of the company's investment in the construction of Bojing Display Technology project, and the relevant investors will increase the capital of Bojing Technology, which will help promote the construction of the project. As an investor, TCL Technology is also increasing its investment in Mini LED technology.
At the 7th China International Import Expo (CIIE), Sony China showcased Sony's diverse innovations from offline LBE immersive experience, virtual reality, artificial intelligence, image sensing, and green technology, as well as its exploration and practice in social contribution, with the theme of "Technology Empowers Creativity and Sustainability". At the scene, Sony China released the "2024 Sony China Sustainability Report", which is the 19th consecutive year that Sony China has released a sustainability report.
At the same time, Sony China released the "Youth Force Field" strategic project to empower young talents, which mainly includes four core parts: youth gravity, innovation alliance, talent cultivation and youth zero distance. In Sony's view, through the "Youth Force Field" project, Sony will build a bridge between Sony's entertainment, technology and services, image sensor technology, film and television, IP content and other business projects and contemporary young talents, stimulate and empower young people's creativity and talent, make Sony a brand in their hearts, and jointly promote the sustainable development of society.
After more than 10 months of investigation, the Panasonic industrial data fraud incident that broke out at the beginning of this year was officially announced to the public a few days ago. Over the past 40 years, Panasonic Group has had a total of 93 shipments of products that tampered with data or failed to meet certification standards in 40 factories around the world, affecting 5,200 products of super counterfeiting, with a cumulative profit of 8.36 trillion yen, equivalent to 390 billion yuan. The chairman of Panasonic Group bowed and apologized, but did not disclose the product models of the counterfeit parts and materials of automobiles and home appliances with falsified relevant data, the impact on the quality of related automobiles and home appliances, and whether to recall them.
In the past 40 years, Panasonic's home appliances have been pleasing users with "ingenuity" in the Chinese market, and have always been proud of "the quality model of a century-old enterprise". In recent years, Panasonic has made frequent efforts in the Chinese market, and at the recent CIIE, Panasonic Holdings plans to increase the revenue of its residential business in China by 3.8 times in 2025, and carry out strategic cooperation with many parties to serve the "Healthy China" strategy. In fact, more than 40 factories around the world have data fraud, and even some of the fraud has lasted for more than 40 years, which is a public satire of Panasonic's "craftsmanship" and has also led to the loss of users' trust in its brand.
The China Consumers Association recently released an analysis of the complaints accepted by the National Consumers Association in the third quarter of 2024, and in terms of commodity categories, household electronic appliances, housing and building materials ranked among the top 10 in terms of complaints. Among them, the number of complaints about household electronic appliances was 65,275, which was the most complained about goods, with a complaint proportion of 13.12%, an increase of 1.59 percentage points compared with the same period last year.
Judging from the complaints received by the China Consumers Association over the years, the complaints of household electronic appliances have been in the forefront, and the nature of the complaints includes false publicity, safety, counterfeiting problems, after-sales service, etc., which are varied. Coupled with the quality inspection reports of various places, household appliances are also frequently on the black list. Under the trend of new quality of life, the home appliance industry, which has entered a mature period, has also entered a period of transformation and upgrading, but what cannot be ignored is the quality bottom line, which still requires the vigilance of the entire industry.
